Rachelle Barlow (Stroud Homes): We show real homes we’ve built, not display homes.
The real estate and building industries share many similarities. There are slick salespeople, ‘shiny things’, and promises that can’t be fulfilled. Stroud Homes, much like Nitschke, lead with authenticity.
Rachelle and husband, Gary, a licensed builder, plumber, and gas fitter, believe in educating and empowering their clients on the building process.
With 85% of their work being custom projects, Stroud take clients out to real homes they’ve built to show capability, inspire ideas and forge trust.
In this episode, Rachelle shares the challenges of being real in an industry that’s not always transparent, never putting people or their aspirations in a box, and importance of community in the Adelaide Hills.
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